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Technical to Transpareo as a transparency tool

  • Transpareo® is a future-oriented white label web app, including a flexible backend and frontend application.
  • Due to extensive customising of the front- and backend, you have a very high degree of individuality.  
  • Through SaaS, you do not incur your own operating and development costs.
  • Your individual application can be online in 31 languages within two to four weeks worldwide.
  • Best technical SEO for all language versions: 
    - server-side rendering of all content for better indexing,   
    - good to very good speed index,
    - automatic generation of Google Sitemaps.
  • Without significant effort, it is possible to implement your Transpareo web app as a native app. 
  • The secure and smooth operation is ensured by Transpareo with one of the most efficient providers in Germany. With several hundred thousand servers, this is one of the largest web hosts and data centre operators in Europe.   

Technical structure of the Transpareo application:

  • Backend application based on Ruby on Rails, Elasticsearch and Redis.
  • Versioned API with authentication. 
  •  Frontend application in JavaScript.
  •  The open document-oriented database MongoDB is used as the database.

Graphics for the application Transpareo you can see here in the Gallery!

Technical information about Transpareo as a lead generator

With the Transpareo Lead Generator you can combine your transparency of product quality with the generation of high-quality links. Use Blockchain oriented Brand-Coins or NFTs for rewards.

Transpareo works on Tezos and Polygon proof-of-stake blockchain technologies that align with sustainability efforts. 

Functions

When calling a product analysis via a shortlink, a hint or popup is displayed that informs about benefits. For example, abbreviated: "You are interested in the quality of this product, we are interested in you."

The popup can use all the features of a normal content page, including automatic translation.

Conditions can be defined for each popup under which it will be displayed. For example:

  • Only when calling a shortlink.
  • Only with certain brands.
  • Only for certain products.
  • Only for certain substances.
  • Only or never for logged in users.

To collect user data, a form can be integrated on a page. The form is created separately and can therefore also be used on other pages.

Any number of fields can be defined for the form. The field content can be specified (e.g. e-mail), as well as whether it is a mandatory field. When submitting a form, the page from which the popup was opened and the language are automatically transferred.

The data of each submitted form is stored in the backend and can be filtered by the company according to the conditions described above.

To give the user a direct answer, a text can be defined that is displayed to the user after submission.

Multiple actions can be associated with the submission of a form. For example:

  • Forwarding the data to various e-mail addresses.
  • Sending a response that is defined as an e-mail template.
  • Calling an external API and processing the response.

Actions can be linked together to map workflows. For example:

  • Calling a blockchain API with passing the email address from the form.
  • If the response is successful (status 20x), generate a QR code from the API response.
  • In case of error codes 4xx or 5xx, sending of an e-mail informing about the error.
  • After generating the QR code, send an email to the address from the form with the code attached.

The integration of external APIs runs asynchronously and is error-tolerant. Failed requests are retried after some time. The existing job processing of Transpareo is used for this.

Technically it is prevented that with the same IP address and/or mail address, several actions are carried out.

For brand coins, we work together with ecoo AG from Zurich, who have already realised various applications.

For the use of NFTs, we work together with the company iteratec GmbH from Munich. Here we have extensive experience and application with NFTs as a reward system and loyalty mechanism.

Our application is openly designed so that we can also integrate APIs from other applications.

Technical features of Transpareo:

  •  Transpareo
                - reveals quality transparency for components and products of different user groups in different sectors,

            - Basic principle: Evaluation of components based on quotations from technical literature or any other source. Evaluation of a product based on the evaluation of its components,

              - worldwide first interactive use of customers by linking via link and QR code,

               - Awarding of individual quality seals,

             - integration of product photos,

             - construction kit for web applications with this purpose,

             - Possibility of using a marketing tool to use product quality in advertising and marketing measures.

  • Extensive marketing tool included

               - The user can use a self-managed marketing tool in his customer account. With this tool, any number of links and QR codes can be created for products and assigned to individual sales and marketing measures.                   

              - The accesses through clicks and scans are automatically tracked by the system and can be evaluated by the user in a variety of ways. 

  • Flexible framework

             - Framework for the implementation of individual applications for product and quality transparency

                - No own development effort necessary 

                - SaaS for smooth operation

  • Apps
             - Possibility of implementing mobile apps for app stores
  • Use cases

                 - Food additives etc.              

                 - Food supplement            

                 - Animal feed            

                 - Building materials or components for building materials 

                 - Science, e.g. chemical substances, 

                 - Cosmetics - substance database for international projects already available 

  • Automatic translation just in time of all texts in currently 27 languages

                - API connection to DeepL

  • Integration of payment tools 

             - Stripe for card payments

             - Integration of PayPal  

             - Payment on account possible

             - Export of all payments for accounting

  • Individual contents 

             - All properties of the components can be mapped

             - Products can contain any number of components

             - Flexible menu structure and content pages

  • Technical structure of the application

              - Backend application based on Ruby on Rails, Elasticsearch and Redis

             - Versioned API with authentication

             - Front-end application in JavaScript

  •  SEO

             - Server-side rendering of all content for better indexing

             - Good to very good speed index 

             - URLs with keywords for better indexing

             - Avoidance of duplicate content through automatic assignment of Canonical Links

             - Automatic generation of Browser Sitemaps

  • API

             - Enables use by individual frontend application

             - External applications can be registered to use the API

             - API is versioned to ensure conflict-free development

Transpareo® has interfaces for the development of NFTs and Brand-Coin as well as for the use of AI applications, e.g. with self-trained information on product usage and the like.

Transpareo is the world's first interactive application to provide customers and users with substance and quality details by linking via link and QR code. It is also possible to award individual quality seals for products and components. From Transpareo's point of view, a new and individual application can be rolled out internationally within a period of two weeks.